
prominent WAITROSE SUPERMARKET seemed to be on Nigella Lawson's new cookery show ‘NIGELLA EXPRESS’? The show started this week on BBC2 and if the papers are anything to judge by, it looks like the old ‘product placement ’ perks are not so easy to get away with these days. Nigella has found herself in hot water after accusations that she appears to be blatantly plugging Waitrose supermarkets. In the first episode she appeared to be using the store and its products on 3 different occasions. In one scene Nigella was filmed taking a packet of Waitrose pork chops from the store shelves, while another showed her fridge at home full of the supermarket's goods. Yet another showed her travelling by taxi..... Her destination? You guessed it! BBC guidelines ban product placement and studio reps are saying nigella has NO financial link with waitrose. And what about that interview the other day where she said she ALWAYS carries a tube of mustard in her handbag? She’s MAD if she doesn’t get that sponsored!
And while we’re talking about TV Chefs:

1 comment:
I think Marco Pierre Whites new show is a huge dissapointment. Couldnt they come up with someting diferent to Ramseys show. They are exactly the same except for the swearing and mental abuse.
J.Hall
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